Tools
Figma
Sketch
Card sorting
survey
Zeplin
User Research
Expert Consultation Application
Responsive web app
Green pallet
Context
Today, green concepts are gaining traction. But the problem is people do not have sufficient knowledge about gardening. So I suggest user need an expert consulting responsive web application in gardening field.
Double diamond strategy
I used Double diamond strategy to develop my problem statement
Problem statement
Our gardener needs a way to get advices in gardening process because they want expert help to continue their gardening
We will know this to be true when we see the number of gardeners who use our app to get expert help when they need.
Lean UX Design Process
I used Lean UX Design process to develop my “Green pallet mobile application”
Discovery & User Testing
Competitive Analyze
Surveys
User Interviews
Understand requirements
Create user personas
Stratagy å ideation
Affinity Diagram Mapping
User cases
Scenarios
Mental Models
Workflow diagram
Content & IA
Content Audit
Sitemap
card sorting
Interaction Design
Storyboards
Wire-framing & Diagramming
Paper Prototyping
Design Prototyping as
Competitive Analysis -
Picture This
Slogan - Plant make people happy
Rating - 4.8
Has several taglines, massive database and attractive page layout
Picture this seems like a vastly improving app.The mobile app and the website looks modern but the content is stale. Has a very good search engine optimization.
There some page layout makes user confused
SWOT Profile
S
Strength
Opportunities
Massive databases and attractive page layout and several search engine optimization
W
Weaknesses
Low usability and purchase proposition
O
Opportunities
Covering the wide area of the field and improve the awareness about the field.
T
Threats
Web apps,Individual experts and blogs and youtube videos
UX Analysis
Page layout
There are some problems with arrangements of the page layout. App highlights some information more than the user’s main journey which make the user feel confused.
Compatibility
App function well and currently support iPhone and Android.
Navigation
All the pages linked correctly and when we go somewhere and come back again, app navigate us to the place where we were one step before not every time to the main menu.
Slogan - Keep your plant alive
Rating - 4.8
Their attempt to stand out from the competition using the massive database and user oriented page layout
maintaining a well managed and described website where we can directly navigate with a quick google search.In 2021 app achieved the “App of the day”. Frequently releasing new updates and keeping the app update. Has 2 million users and 8 million plants.
SWOT Profile
S
Strength
Advance algorithm and massive database, fitting parameters which used to get decisions.
W
Weaknesses
Not much improved in consultation field and as the guest can’t experience the whole app
O
Opportunities
User friendly page layout and individual care schedules
T
Threats
Web apps, Individual experts and blogs and youtube videos
Competitive Analysis -
Planta
Discovery & User Testing
>>
Survey and User interview
UX Analysis
Page layout
Home page is not detailed enough to understand what services are provided from the app and what is the next step and where to go.
Compatibility
App function well and currently support to iPhone and Android.
Navigation
All the pages linked correctly and when we go somewhere and come back again, app navigate us to the place where we were one step before not every time to the main menu.
Research Goals
To understand which age groups will use these app.
To better understand user behavior around the activity of gardening.
To determine most in demand tasks, users would like to complete using a gardening app.
Documenting user pain points with existing gardening apps in the market.
Collecting data on the context in which users would use a gardening app.
User Research Survey Questionnaire for gardening app
Through this survey we determine to collect quantitative and qualitative data about the agricultural expert consultation app.
https://forms.gle/oLc8UAT5hAYMsz588
Summary
When we consider about the data we collected through the survey
Lot of users are doing gardening as a hobby and they need help to improve the knowledge about gardening. In between age group 20- 45, doing indoor gardening is more popular than outdoor gardening. Lot of users like to have expert help but only when needed (not in a continuous subscription). So to keep the app working we should add more features like reminders, image identification, etc.
Affinity Mapping
Information( Knowledge about Gardening)
insights
Search
Filtering
Easy access to information
Broad spectrum of gardening types
I want to know about companion plants who help to each other
I get the knowledge from my family but now its expired and it's all about Ashian plants, Now I live in europe.
When my plants get sick I want to identify the issue and understand the treatments
I want to know if a plant is edible or poisonous
I want to know about plant names and what is their essential needs.
Identification and records
I want to get records from my automated watering system and want to manage it through the app.
I want to get data from my smart planter. Does it have enough moisture, lighting, etc
I like to keep records about my plants
When my plants get sick, I want to identify them and know the treatments
I want to measure the brightness inside my house and find out the types of plants that suites to that brightness.
insights
Share the data with expert.
Maintain a server and database to keep the data.
equipment to collect data
Able to send alerts
Easy way to input data
Easy access to existing records
Need a space to share tools, seeds, manpower in local community.
Need a platform to share experience and problems with the community.
insights
Communication network
Sharing platform
Communication
I would like to keep contact with expert through email text message and video calls
Like to use same expert over the time so expert knows the history of the plants
I don’t want continuous expert help because I only have 5 plants. I want expert help when I have an issue with a plant
Expert Help
insights
Companionship
Communication platform
Publishing platform
Need a platform to share experience and problems with the community.
Activities
I water my plants once every day
I always forget to water the plants
Once every six months, I want to fertilize the plants
Once every six months, I want to fertilize the plants
insights
Schedule tasks
Reminders
Discovery & User Testing
>>
User Personas
In this project, I created three user personas and three mental models that represented three groups of potential users of my target audience
According to the insights and data collected through the process than I build up user stories and task flows for each persona I created.
Discovery & User Testing
>>
Survey and User interview
Strategy & Ideation
>>
Mental Models and user journey
Strategy & Ideation
>>
User flow and User story
App will have more features to fulfill the potential user needs but here I will show how the three main user flows will flow.
Strategy & Ideation
>>
Workflow Diagram
Content & IA
>>
Card sorting & Sitemaping
Interaction Design
>>
Card sorting & Sitemaping
Interaction Design
>>
Usability Test
For card sorting I conduct Digital test on optimal sort. There I learnt Difference people have different overview about the cards.For this card sorting 6 Participants contribute their Contribution.
What I learn
Among the participants 4 of them have same sorting for Blogs, Blogs Gallery,Payment, and payment Confirmation. Three of them have same selection for Content expert,Expert help, expert profile, Expert profile gallery,.The rest selected by one or two participants.
How I address it in a new sitemap
According to the standardization grid I will arrange the site and according to the Similarity matrix i will arrange the navigation among the sites.Help of the standardization understand many topics which can sort them in to one category.
Low-Fidelity Prototyping- Desktop
Mid-Fidelity Prototyping- Mobile
Hight-Fidelity Prototyping- Mobile
Usability test plan
Usability test result
Preference Test
Style Guide
Developing Accessibility
Conducting a peer Interview
Final Prototype link & What I learned
With out Researching such as conducting user interviews, Questioners, Usability test, we can’t understand what our potential users want
With out card sorting can’t get the idea how they sorting something.
With out peer interview and reviews we will never see mistake we done during designing. So it is a process with lot of task that has to follow carefully to get a better end result.
https://rb.gy/ffn0t
Have you ever given feedback on someone else’s designs before?
Have you received feedback on your own design?
At CareerFoundry Institute there is a Slack group, where we can share our final prototypes and conduct peer interviews so I review my classmates’ projects and they also review my project.
How would your teammates describe you professionally?
They are telling me that I‘m always helpful and willing to take responsibility. can come up with creative strategies but they always complain to me that I am not active in Slack and group chats.
Tell me about a difficult project where you overcame a challenge.
When I was designing a language application the range of my potential users was very large. So I had to design the layout and the user flow to suit the elders aged 55 to teenagers aged 12. So It was a big challenge for me. I used Accessibility theory, progressive onboarding methods and animations to make it happens.
Think of a question you could ask the interviewer. For instance, this could be something about their organization’s culture, flow, or a more specific question about a product.
I would like to know a little bit about the ethics, policies and culture of the organization
As a UX Designer, I’m dealing with private and sensitive human data. So is there a proper way to store them securely?
